Get Rid of LOW RESPONSE RATE Once and For All!!

One of the MOST rampant problems faced by a panel company is their DECLINING RESPONSE RATE. The HONEYMOON PERIOD of a good response rate normally lasts for not more than 2-3 months for a freshly recruited panel base. Contrary to popular beliefs – panel recruitment is a VERY COSTLY exercise; therefore it is a virtual […]

Don’t BURN your ONLINE PANELS!!!

You are as good as your panel’s response rate. The very backbone of an online panel company is their respondents base – Don’t IGNORE THEM!! Having built access panels for a few companies I am quite surprised by the sheer lack of enthusiasm amongst panel companies’ vis-à-vis maintaining a healthy panel base. Most of the […]