Schlesinger Associates Is Appointed Facility & Recruitment Provider For Warner Bros. Media Lab

online panelsSchlesinger Associates has been selected as the Recruiting and Facility Management Provider for Warner Bros. Media Lab, a high-specification research facility in Los Angeles.

The Warner Bros. facility offers a high-specification emerging media room that allows for ‘hands-on’ testing with cutting-edge consumer electronic devices and distribution platforms.  Individual pop-up media bays with HD widescreen monitors, headset audio and privacy screens create an individualized experience for up to eight respondents.

MediaLab_respondantB[1]The flexible research environment also can host up to sixteen respondents for traditional focus groups.  The viewing room provides observation via a one-way mirror for eight observers.  All research is observable by researchers live around the world using in–house video streaming.

Commenting on this news, Steve Schlesinger, CEO of Schlesinger Associates said, “We are delighted to have been selected as management and recruitment provider for Warner Bros. Media Lab.  We have a similar partnership with Time Warner Medialab in New York and the addition of this outstanding Warner Bros. facility provides a strong west coast solution for consumer insights in today’s technology focused world.”

Liz Huszarik, EVP Media Research & Insights at Warner Bros. added, “We are thrilled to be working with Schlesinger Associates as our new recruitment and operations provider.  The combination of their expertise and our state-of-the-art facility will enable Warner Bros. to provide cutting edge research insights in a rapidly evolving consumer landscape.”

Warner Bros. Media Lab Background Information

Warner Bros. Entertainment is a global leader in all forms of entertainment and their related businesses across all current and emerging media and platforms.  A Time Warner Company, the fully integrated, broad-based studio is home to one of the most successful collections of brands in the world and stands at the forefront of every aspect of the entertainment industry from feature film, television and home entertainment production and worldwide distribution to DVD and Blu-ray, digital distribution, animation, comic books, video games, product and brand licensing, and broadcasting.

Schlesinger Associates Background Information

Schlesinger Associates is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide and delivering high-quality recruitment for any research methodology.  Schlesinger Associates has offices in the US, UK, France and Germany.

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