Richard Collins Promoted to Managing Director of Decrypt

Based in the company’s UK office, Collins will oversee the business operations and client services

logo-uk -no tagLONDON – October 17, 2013 – Decrypt, the UK-based branch of market research services firm Decipher, today announced that Richard Collins has been promoted to managing director of the company’s London office. This office handles all business for the company in Europe, the Middle East and Asia (EMEA). Collins joined the company nearly two years ago as director of client development.

Richard Collins

Richard Collins

In his new position, Collins will use more than two decades of experience in the industry to oversee all business processes in the UK. He will work closely with his counterparts at Decipher in the US to develop strategic operating plans specific to the EMEA region. A large portion of his role as managing director will be day-to-day client relationship management, providing customer service and quality implementation of business services.

“Richard has consistently grown our business in the EMEA region over the last two years,” said Kristin Luck, president of Decipher. “And our London office now represents a growing number of full time employees for the company. Promoting Richard to managing director keeps us poised for future growth, and we know that growth will be well-managed under his guidance.”

Over the years, Collins has managed technology interests of several global research agencies, working with clients across Europe, the United States, Africa, Asia and Australia. Collins has been involved in ventures such as being on the planning committee for the largest annual B2B-dedicated research conference (the BIG conference); advising on the development of MRQSA standards for Data Processing and for Automated Dialler Code of Practice; and has presented at several market research conferences. He holds a degree in economics from the University of Wales in Cardiff and is a full member of the Market Research Society.

About Decrypt
A marketing research services provider, Decrypt specializes in online survey programming, sampling, data collection and data reporting. Utilizing proprietary Web-based applications, Decrypt integrates state-of-the-art technology with traditional research techniques. Decrypt is all about uncovering opportunities in whatever territory is explored with clients. As a true partner, Decrypt isn’t interested in just data, but also about what that data represents for each client. The company focuses on technology and research systems that bring data to life, and in doing so, helps reveal how even seemingly small discoveries can yield meaningful insights. Decrypt is the UK-based branch of Decipher, which is headquartered in Fresno, CA.

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