Kinesis Announces Partnership with Paradigm Sample to Offer Check-in, Geolocation and Barcode Scanning on iOS and Android

The Kinesis Product Suite now Integrates with Paradigm Sample’s Ideashifters application framework.

KinesisAUSTIN, TX  (October 9, 2014) – Kinesis Survey Technologies LLC (Kinesis), the industry leader for future-proof market research software solutions, announced a technology partnership with mobile panel pioneer Paradigm Sample.

The partnership offers Kinesis Panel clients additional business models for monetizing their panels.  Paradigm’s Ideashifters app, which has been in active use for more than three years, offers check-in, barcode scanning as well as geolocation capture and triggers, in addition to other functionality.  The technology is ideal for tracking impulse purchases and instant consumables, such as beverages, both in shorter term diary projects, as well as for building specialty panels based upon purchase patterns.

“Kinesis Panel has long supported multi-mode approaches to its products, including support for third-party apps,” Leslie Townsend, Kinesis CEO touted, “Through the partnership with Paradigm Sample, it now provides an opportunity for researchers wanting to incorporate a custom white label mobile app into their solution arsenal, without the need to absorb product development and maintenance costs.”

“We have partnered with Kinesis for the last five years.  They have been a market leader in mobile web communities and surveys,” said Sima Vasa, Paradigm Sample Chief Evangelist.  “We appreciate their partnership in working with us to extend their platform to capabilities best delivered through a mobile application.  We look forward to leveraging this partnership as a platform around which to further the development of our respective mobile assets,” commented Cyrus Deyhimi, Paradigm Sample CEO.

The two companies will provide custom support, integration, and development services around the partnership, which will target retailers and their research partners.   Research participants may be asked to scan or upload images of items that they purchase or consume, be invited to survey and community projects, and participate in a variety of ways based upon location and other usage.

About Kinesis Survey Technologies

Kinesis Survey Technologies, LLC provides a multimode survey and panel management product suite to advance innovation in both mobile and desktop-based market research. Delivering intuitive, state-of-the-art applications, Kinesis software products can be effectively utilized without deep programming knowledge yet are robust enough to perform the most complex of survey and panel functions. Headquartered in Austin, TX USA, Kinesis offers product versions for both the market research industry and enterprise business organizations, and proudly supports next generation research applications worldwide. For more information, contact sales@kinesissurvey.com or visit www.kinesissurvey.com.

About Paradigm Sample

Paradigm Sample offers new and untried ways to provide access to hard-to-reach audiences to support Consumer & B2B research. As industry pioneers, they have provided real-time market research, giving leading companies a solid foundation to support all types of business and marketing decisions. Founded in 2009, Paradigm’s commitment to their clients’ needs has driven substation growth, resulting in double-digit year over year revenue increases. For more information, visit www.paradigmsample.com.

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