Archives for February 2013

5 Golden Rules of Client Servicing in the Online Panel Industry

In the online panel industry your client servicing team can make or break you – this team is primarily responsible to take care of client requests including queries, quotations and ops team co-ordination. A good client servicing manager can take the client-vendor relationship to the next level. Therefore it becomes imperative to better understand this […]

What if Akshay Kanyal is right?

Few weeks back I wrote an article on why I am scared of Indian data collection companies – as expected some people were outright offended, many praised me for standing up for what I truly believe in and some as expected remained silent (read the spineless variety). Till date I have received 49 hate mails […]

What is the difference between Incentives and Bribe?

I vividly remember those hectic days when clients were on my head to get the surveys completed – especially the last few completes were always troublesome. So many a times we had to increase the incentive amount to get those last few completes. But that got me thinking – ‘Am I bribing people to get […]

Why Don’t We Have A Blacklist of Online Panel Companies?

Well to start with I believe that most of the online data collection agencies will be listed in it. Market research industry generates billions of dollars annually across the globe – although there are certain excellent platforms like ESOMAR, CASRO and MRA which are creating best practices for the industry – but what we are […]

5 types of research buyers you MUST avoid

“Client is always right” is one of the most stupid statement you could ever hear. No the client is not always right and the sooner you understand it the better it is for the growth of your business. In a recessionary economy where every penny counts we are tempted to bring on board any client […]

5 Blog Posts You Must Read Over The Weekend

Ah! it is Friday again and I am sure all of you are gearing up for a fun filled weekend – but before you hit hard the nearest pub I will like to share some interesting posts. I am sure these articles will enhance your knowledge. So squeeze in few minutes during this weekend to […]

5 Market Research Conferences You Must Attend In 2013

The only thing constant in this world is change and this is applicable to market research industry also. Technology is changing at a very fast pace and if the researchers do not keep themselves updated – they are inviting trouble. Good thing is that you need not worry too much as how to enhance your […]

Are We Asking Too Many Questions From The Respondents?

I have tried for long to come up with a fool proof method to decide as to how many questions I should keep in the questionnaire. Well the search is still on – I have been advised various methods to go about it but the bottom line is – that in most cases at the […]

5 Blog Posts You Must Read Over The Weekend

Today is Friday and when many of my peers would be looking forward to a fun filled weekend with Booze, Parties and Movies I will be drowning myself in some new thought provoking article or book. There is nothing more intoxicating than a fresh idea that will stimulate you. If you belong to my tribe […]